Branding / Identity
Building a strong brand is important no matter how big or small your business is. Our Branding services include logos, business cards, letterheads, labels, signage, packaging design and so much more.
Here’s some information about our standard branding packages and our design process. If what you need isn’t listed below, please email us with details of your project and we’ll be happy to get back in touch with a quote.
Looking to re-create your current logo or bring it up to industry standard? Our logo recreation service will provide you with one creative design option, based on your specifications and needs. Once full payment has been made, you’ll receive a vector image of your logo in full color and black. We’ll also supply you with multiple file formats geared towards print and web. This process usually takes between 5 to 7 business days, depending on the complexity of the logo and our current workload. This option is perfect for people with a clear idea of what they want their logo to look like, or those with an existing logo, which just needs to be designed in a vector format/ given a minor ‘face-lift’.
Should you need us to design your logo from scratch, we’ll start the design process with a meeting to flesh out any ideas or concepts you may have or to review any brand logos you’ve used in the past. We’ll take everything away and email you approximately a week later with Round 1 drafts, containing 6 possible directions, all in black and white. As nothing is yet set in stone, this round will help you to figure out what you do and don’t like, without yet getting distracted by shapes and colours. Should nothing in Round 1 appeal to you, that’s totally fine. It will let us know what NOT to do in Round 2.
From here, we’ll begin to add in colours to perfect your design. The logo design process involves a lot of back and forth, however our goal is to nail the concept to provide you with something you’ll absolutely love!
In 98% of all cases, we’re able to complete this process in 4-5 Rounds. The more information you’re able to give us at the start, the easier the process becomes. Also, the quicker you’re able to respond after each round helps us with a faster turnaround. Once completed, we’ll supply you with the logo in full colour and in black. Each variation will be supplied in the following formats and file types: vector EPS, vector PDF, JPG and PNG.
For this option, we require a 50% deposit before any design work begins. Once the final payment has been received, we’ll send over all final files along with a mini-brand guideline document that will outline your logo’s colour breakdown, fonts and descriptions of each file type included and how best to use them.
This process takes at least 2-3 weeks to complete.
If you’re a first time start-up or looking to re-brand your business, our Full Branding Kit may be the best option for you. In addition to providing you with a Full Logo Design (as described above), we’ll create the following items to match: Business Card Design, Letter Head Template, Web Banner and a Full Brand Guidelines Document.
Should you not need any of these items, we’ll be happy to swap out one item for another. For instance, if your website already has a Web Banner and you would like a Label instead, we’re more than willing to make this change.
We require a 50% deposit before any design work begins. We’d also like to meet with you to discuss ideas or any concepts you may have, as well as to review any branding materials you’ve had in the past.